In less than 25 years, Amazon has revolutionized consumer expectations and behaviors, becoming the world’s largest retailer in 2018.
The ease of finding an item, the wide choice, attractive prices and fast home delivery are just some of the advantages that make Amazon hold 2/3 of online sales.
In 2020, Amazon’s sales reached $386 billion, recording annual growth of 38%.
The Fulfillment by Amazon (FBA) program has been a key driver of this growth, providing sellers with world-class logistics.
The COVID-19 pandemic accelerated this growth, as demand for online shopping exploded.
Amazon has become a key player in online commerce, offering unrivalled visibility, efficient logistics and a global customer base, making it an indispensable partner for any business seeking to succeed on the Internet.