The luxury industry is experiencing sustained global growth, but is faced with increasingly complex and conflicting customer expectations. Consumers are looking not only for innovative and personalized products, but also for a seamless omnichannel experience. In addition, they are demanding that brands demonstrate true social and environmental responsibility.

In this dynamic context, luxury companies must rethink their business model to maintain their competitiveness. The main challenges include:

1. Accelerate the introduction of new products: Meeting the demand for innovative products requires a review of development processes, integrating technologies such as 3D design, PLM systems and a lean approach.
2. Optimize collection management: Mastering the diversity of collections, their geographical adaptation and the use of merchandise planning and data science tools are crucial to meet market expectations.
3. Strengthen the customization offer: This involves more agile management of unit production, product configuration and monitoring throughout the value chain.
4. Omnichannel transformation: It is becoming essential to guarantee a homogeneous experience between the different distribution channels, by integrating solutions such as “one stock”, OMS and real-time management tools.
5. Optimize production to avoid losses: Thanks to increasingly accurate forecasts, integrating data sciences and agile supply chain planning, companies can better anticipate demand and limit surpluses.
6. Strengthening social and environmental responsibility: Increased transparency in supply chains (leathers, precious stones, metals) and the reduction of environmental impacts through solutions such as IoT traceability and the use of blockchain are levers to meet the expectations of responsible consumers.

With our sector expertise, we assist major luxury brands in transforming their business model through a series of levers:

• Process reengineering: Optimization of design and production for increased responsiveness.
• Collection planning: Fine management of assortments and product launches to maintain attractiveness.
• Optimizing Sales Forecasts : Improved inventory and flow management to avoid overproduction.
• Supply chain agile : Implementation of flexible strategies to better manage production and distribution.
• Shortage and Allocation Management: Implementing processes to prioritize demand and optimize resources.
• Lean Approach : Reducing waste and improving operational efficiency .

Our firm combines technical know-how and field experience to solve the specific challenges of the luxury sector. We guarantee sustainable results by ensuring team buy-in at all levels. We have supported a wide range of clients in the luxury sector, such as Richemont, Audemars Piguet, Cartier, Valmont, Chanel, etc.. Click here to learn more.

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